Rethinking creditworthiness

Current creditworthiness.
Better decisions.

ConversionUp is the leading solution for account-based credit assessment. We are the only provider to analyze business and personal accounts in a fully regulated PSD2 process – delivering your customers' actual payment behavior in seconds.

PSD2-regulatedGDPR-compliantResults in minutes
Modern bank building
Analysis time (median)
< 3 min.
Customer satisfaction
100 %
Leading B2B solution for account-based credit assessment
BaFin-licensed account access Hosting in Germany
The challenge

Traditional scoring looks at the past.

Traditional credit assessment relies on data that is generally more than 12 months old. The result is an incomplete picture: good customers are rejected, risks are identified too late and poor decisions are made.

  • Traditional credit assessments do not reflect the customer’s current financial situation.
  • Customers with insufficient data are automatically rejected.
  • Manual reviews delay decisions and tie up valuable resources.
Traditional vs. account-based scoring
Data recency
> 12 months
Today
Data source
Credit bureau
Live account (PSD2)
Decision time
Hours – days
Minutes
Approval rate
Baseline
Default rate
Baseline
The solution

Creditworthiness as it stands today.

Make credit decisions based on what really matters.

Real-time account analysis

We analyze the last 12 months of actual payment behavior – for both personal and business accounts.

Default probability

Our risk model identifies facts that credit bureaus do not have – from returned direct debits to income volatility.

Fast integration

Go live in under a week – without a major IT project or rebuilding your core systems. Embedded application flow or REST API.

PSD2 & GDPR compliant

Access via a BaFin-licensed account information service, encrypted transmission – compliant by design.

Analysis & evaluation
What sets us apart

B2B account data. At a depth no one else provides.

Account-based credit assessments already exist. What has been missing is reliable access to business accounts with the depth and quality of analysis required. ConversionUp closes exactly this gap.

  • Comprehensive analysis of business accounts with all relevant credit information
  • Purpose-built for data-driven B2B credit and risk assessments
  • Regulated, compliant account access
  • Developed, hosted and operated in Germany
Analysis scope

What every analysis includes.

ConversionUp structures and analyzes the relevant areas of a business account – providing a complete picture of your customer’s financial situation.

Account & payment activity

Revenue, balances, returned payments and payment behavior – structured across the last 12 months.

Income & expense trends

Trends, seasonality and volatility in financial performance at a glance.

Top customers & suppliers

Concentration risks and economic dependencies become transparent.

Loans, leasing & financial obligations

Current obligations and their servicing.

Insurance & recurring contracts

Analysis of all recurring charges and contract structures.

Investments & liquidity

Reserves, investments and liquidity buffers as indicators of financial stability.

Result: a complete picture of the financial situation – in a structured report.

The business case is clear.

Fewer defaults, fewer unnecessary rejections and faster decisions: winning just one additional good customer or avoiding one default can make ConversionUp pay for itself.

Request ROI calculation →
Fewer payment defaults on average across our customers
More approved contracts thanks to a live account view instead of a rigid score
< 3 min.
Median decision time – without manual rework
12 months
real account transactions as the basis for every decision
How it works

From request to decision in five steps

01

You send your customer the link

Send the ConversionUp link to your customer – by email, within the application process or directly from your system.

02

Customer logs into online banking

The customer securely authenticates in online banking via regulated, read-only PSD2 access.

03

ConversionUp provides live data

The last 12 months of account transactions are retrieved securely and analyzed in real time.

04

Customer sees the analysis result

Full transparency: the customer receives the prepared analysis and knows exactly which information will be shared afterwards.

05

Customer shares the result with you

Only after the customer actively approves sharing do you receive the result – in your application or as an API response.

Industries

Improve credit decisions, reduce risk and accelerate processes.

Industries

Leasing

Reduce rejections and keep default risk under control – even for customers without an extensive credit history.

Banks & financial institutions

An additional live signal for consumer loans, overdrafts and credit cards.

Telecom, energy & subscription models

Contract approval without bureaucracy – backed by a reliable forecast of payment behavior.

B2B sales & factoring

Assess business customer creditworthiness based on real company account transactions.

Insights

Insights on account-based credit assessment

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Ready to rethink credit decisions?

30-minute live demo. We’ll show you ConversionUp using one of your real use cases.

©itsmydata 2026. All rights reserved

©itsmydata 2026. All rights reserved